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Health Services Strategic Marketing Discussion 1 Wk 1
Please respond to the following: “The Product Life Cycle Part”
- Assess the value of the product life cycle as a tool for product succession planning and related product management activities. Give your opinion on whether or not the Product Life Cycle can help health care managers in promoting portfolio planning, strategy formulation, and forecasting. Provide one (1) example to support your rationale.
- Select two (2) stages of the Product Life Cycle. Describe the methods for strategically and tactically managing products during each of the selected stages. Relate the selected stages to two (2) real-life examples of strategic or tactical initiatives within a health care organization.
****This is a discussion, NOT a paper. Need 2 strong paragraphs and references.****
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