Our papers are 100% unique and written following academic standards and provided requirements. Get perfect grades by consistently using our writing services. Place your order and get a quality paper today. Rely on us and be on schedule! With our help, you'll never have to worry about deadlines again. Take advantage of our current 20% discount by using the coupon code GET20
Order a Similar Paper Order a Different Paper
Marketing Plan
Executive Summary……………………………………………………………………3
Situation Analysis………………………………………………………………………4
Mission……………………………………………………………………………4
Product or service description……………………………………………………4
Value proposition…………………………………………………………………4
Internal environment scan (SWOT analysis) …………………………………….5
Critical issues………………………………………………………………………5
Market Analysis…………………………………………………………………………5
Marketing research………………………………………………………………..5
External environment scan (PESTEL & Porter’s five forces analyses) ……………5
Market size and growth…………………………………………………………11
Market trends……………………………………………………………………11
Target market ……………………………………………………………………12
Market segments…………………………………………………………………13
Customer analysis (including needs analysis) ……………………………………13
Strategy …………………………………………………………………………………13
Marketing objectives (including financial objectives) ………………………….13
Positioning strategy ………………………………………………………………14
Product and branding strategy……………………………………………………14
Pricing strategy…………………………………………………………………. 14
Distribution and supply chain strategy…………………………………………..14
Integrated marketing communications strategy…………………………………14
Financial Projections ………………………………………………………………….14
Break-even analysis ……………………………………………………………..15
Sales forecast ……………………………………………………………………16
Expense forecast …………………………………………………………………16
Implementation and Controls ………………………………………………………….16
Implementation ………………………………………………………………….16
Controls …………………………………………………………………………17
Contingency plans ……………………………………………………………….17
Conclusion……………………………………………………………………….18
We offer the best essay writing services to students who value great quality at a fair price. Let us exceed your expectations if you need help with this or a different assignment. Get your paper completed by a writing expert today. Nice to meet you! Want 15% OFF your first order? Use Promo Code: FIRST15. Place your order in a few easy steps. It will take you less than 5 minutes. Click one of the buttons below.
Order a Similar Paper Order a Different Paper
